Lead Brand Designer (2022 to Present)
Visual Designer (2021-2022)
Freelance Designer (2021)

Advocating for the bigger picture of the inspirational content (events and editorial) of the Ableton brand - focusing on brand experiences as a whole and the cohesiveness of the brand story across all channels and applications.

is a music-tech company that produces a system of products to provide creative tools (hardware and software) for a global community of music makers. Ableton’s users are creating and performing music with Ableton software and hardware instruments: Live, Push, Link and Note. And they’re discovering how to do it with the help of Learning Music and Learning Synths.

creative direction
art direction
creative strategy
graphic design
digital design (ui/ux)
event identity
design systems
project management
user-focus design

*due to confidentiality, more work and context of the work including moodboards and processes are availabe upon request for private use only

Microsite design, identity and art direction for the Loop events
Generative tool design for the Microsite homepage

Design system

Event identity

Podcast Identity

Artist Profiles